In the showroom of the Porta Garibaldi Excise Buildings (Caselli), Tecno presents “La Fabbrica del Progetto”, an experiential and photographic exhibition pathway among its realisations of design, its iconic furnishings and its recent innovative systems, to explore the backstage of design by recounting a kind of total project, concerning not only the making of but also the evolution of the company itself.
Recounting design. Showing it, from the inside. Exploding it. Drawing out all its components. Demonstrating the technological content. Revealing the details of its creation.
Thanks to expertise that integrates the culture of craftsmanship with digital technologies, in-depth knowledge of materials and constant exchange with clients, Tecno has brought into being designs – products and architecture – that are unique and distinctive both aesthetically and in terms of technical characteristics: a specific quality present in Tecno’s DNA from the start, which the company has been able to exploit and reinforce, defining its own way of doing design.
Over the years, Tecno has lent precision to spaces for visiting, selling, working or passing leisure time, with great attention to combining the location’s function and the client’s identity, with ever-present respect, care and attention to people, their movements and their needs.
This means knowing how to work all over the world with the ability to share its grammar of precision, taking on a multitude of environments, always using state-of-the-art materials, with different heights and volumes, but also other cultures of proxemics and new meanings of the word “work”.
Monday, 3 April will see the presentation of “Tecno: The Project” a 450-page publication dedicated to the realisation of projects: the result of long-term work on accounts, recognition and selection by the Tecno marketing department, the story gathers together the most significant projects entrusted to Tecno by companies, international groups and public institutions. Interventions ranging from special interiors, division of spaces, large-scale multiplication of furnishings, up to large construction sites and involving collaboration with the greatest professional and most important architects in the world: projects carried out by supporting designers from concept to reality, which keep the promise of quality, life and performance on their various scales.
Giuliano Mosconi, Tecno Chairman and CEO, presents the publication and talks about it with Chiara Alessi, the author, and Cristiano Bottino/Studio FM Milano, responsible for the graphic design.
Press preview of the publication "Tecno: The Project" and opening event: Monday April 3rd from 6 p.m.